tag:blogger.com,1999:blog-4286361171296418256.post5224322627108686323..comments2010-02-27T14:49:40.818+11:00Jonathan Fisherhttp://www.blogger.com/profile/04937897961236120846noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-4286361171296418256.post-16401066768949398572010-02-27T14:49:40.818+11:002010-02-27T14:49:40.818+11:00There were a lot of mitigating factors behind Zodiac flopping a bit. The biggest factor, I think, was the time of year it was released. It was released in May, which is kind of a no-man's-land for movies like Zodiac. May is the time of year when films like Transformers and Iron Man are released, and people have popcorn on their mind. I actually think Zodiac could have been sold well as a thriller, a la Fincher's other movies like Fight Club or Panic Room, or even Se7en. But the studio, for some reason, advertised it as an 'awards' picture. As a result, it didn't get bums on seats because it didn't appeal to the blockbuster crowd, nor did it get awards because when Oscar gets around to his nominations, his memory only goes back to October.Jonathan Fisherhttp://www.blogger.com/profile/04937897961236120846noreply@blogger.comtag:blogger.com,1999:blog-4286361171296418256.post-57457238142208078982009-11-23T23:16:05.769+11:002009-11-23T23:16:05.769+11:00I agree Jon. I noticed a comment you made about Zodiac falling flat while something like New Moon dominates the box office. It's a sad state of affairs when the general public can't appreciate such a wonderfully crafted film as Zodiac yet will throw their dollars willingly at the after-school-special melodrama of teen vamps and werewolves. Blurgh.Jenhttp://www.blogger.com/profile/01754400986122937173noreply@blogger.com